Superman | Who Is The Audience?

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Superman is a property that is attractive to all demographics, young and old. Unfortunately, by limiting your audience to little kids hoping to get Happy Meals featuring the characters and creating a series just to sell toys, you tend to bypass the story. Don't get me wrong, there's nothing wrong with merchandising, and I support any and all potential merchandising, promotional, and toyetic endeavors behind the series, but what I want to do is tell a story of heroism, loss, rebirth, betrayal, life, love, redemption, and sacrifice in 52 half-hour episodes.

A series that tells the story of Superman, the people around him, those that oppose him, those inspired by him, those that wish him dead, and those that love him.

A series that doesn't tell his origin again nor that of many of his foes.

A series about the evolution of a powerful villain and a team of young heroes who were originally assembled out of spite and jealousy.

Don't water it down in any form. The series doesn't have to be aimed towards just the 7 - 12 demographic. Looking at the successes of Star Wars: The Clone Wars, Naruto, Dragon Ball Z, and Generator Rex, an action-adventure series could be mature without being "adult." Superman could set a standard for television animation in the US by being an episodic series without flashbacks or "Previously on Superman" sequences.

The show should be rated TV-PG DV. There will be mild violence in every episode. No profanity, but there will be some thematic dialogue and mild situations. The Doomsday two-parter will be the first episodes with bloody sequences because of the brutality of the fight. It won't be Kill Bill-levels of bloodshed, but it won't be a bloodless fight. The immediate four episodes wukk chronicle a world without Superman, but I'll get into that later.

There is a lesbian character on the series, Detective Maggie Sawyer, that plays a major role in the series as Superman's direct liaison to the police, but her sexuality won't be directly addressed nor emphasized on every episode that features her, but, just like in the Superman: The Animated Series episode "Apokolips... Now," her relationship with reporter Toby Raines, who will be seen in a number of episodes, will be implied.

In short, it's a family series, one the family can watch together.

Next: Team Infinity: Luthor's Ace Up His Sleeve